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| Comprehensive website traffic analysis statistics & reporting is included as part of our web design package (i.e. no extra charge), giving you important marketing data. Also as part of our web design promotion service, we provide advanced enquiry & sales conversion tracking. |
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| The goal here is continuous improvement. With our measurement & reporting system in place you will be able
to gain an invaluable insight into your visitor's behaviour, enabling you to maximise future lead generation and sales performance. |
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| For example, you will be able to measure and evaluate; |
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How many website visitors are you attracting? |
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How do visitors navigate (move) around your website? |
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Which search terms/keywords are they using to find your website? |
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Which keywords are performing best in terms of the most traffic / leads / sales conversions? |
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Which search engines are bringing you the most traffic / leads / sales conversions? |
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Which pages/sections of your website are the most popular? |
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Which specific marketing campaigns have generated the most traffic / leads / sales conversions? |
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| There are many more areas you can measure and evaluate depending on your specific priorities e.g. time spent on site & specific pages, visitor domains, countries & languages, entry & exit pages, visitors browsers, operating systems and screen resolutions to name just some. |
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| See below for example screenshots - Website Traffic Analysis, Conversion Tracking, and On-line Promotion Reports... |
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| Or go direct to: |
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Key features of our website measurement & reporting system |
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| Example Screenshots |
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Website Traffic Summary |
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Snapshot of website traffic visitors - in this example, a weekly summary |
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View enlarged screenshot |
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Page Popularity Analysis |
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The most popular pages within a given time period, with data summarised and also displayed in a pie graph. |
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View enlarged screenshot |
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Site Conversion Tracking |
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As an example, this is the reporting provided by Google for their pay per click advertising, enabling you to ensure the most effective use of your marketing budget. |
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View enlarged screenshot |
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Website Promotion Report |
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One of many Google reports (which can be downloaded, and imported into Word, Excel etc for internal reports) showing the number of site visitors generated by a specific on-line promotion campaign |
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View enlarged screenshot |
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| Key features of our Website Measurement & Reporting System |
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Statistics are real time, no log files to download, no software to install |
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Internet based so you can access (with username & password) from any PC |
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Comprehensive range of statistics on your visitors profile & behaviour |
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Detailed search engine performance results |
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Results displayed in easy to read tables and visually attractive graphs |
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Data & results can be exported into Word, Excel, Adobe PDF, comma seperated, and tab delimited formats - so you can easily insert them into internal reports |
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Reports can be scheduled to run automatically and results e-mailed to specified multiple recipients |
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Reports can be customised to meet your exact needs |
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Full UK based technical support - response guaranteed within 24 hours (normal working days - UK) |
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